Hippychick was founded by Julia Minchin in 1999, who originally set up the business in order to work around her children. The first product was the innovative back-saving Hipseat – the baby carrier that is now a multiple award-winner and a ‘must-have’ for all parents with babies 6 months to 3 years. Since then, Hippychick have continued to dedicate their time to creating innovative baby products designed to ease the strain of parenting.

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